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Riyadh Frankfurt YGGX · In-region

Your bid shouldn't fly to Frankfurt and back.

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routing…
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The problem

Every exchange routes MENA through Europe.

A bid from the Gulf clears in Frankfurt or Virginia. Your milliseconds leave the region on every impression — and slow bids lose the fill you paid to reach.

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Round-trip to Europe
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YGGX, cleared in-region

Transparent

You keep your money.

Non-custodial by design. We never hold your funds and take no spread — supply is paid the full clearing price, demand pays a transparent fee. No middleman skim.

A typical exchange · seller keeps~72%
YGGX · seller keeps100%

Curated

The best of MENA media.
By invitation.

Premium Arabic CTV and video, traded through private deals — the way the region actually trades. Both sides curated, so supply stays premium and demand stays accountable.

Live
Sport
Series
Drama
Live
News
Film
Film
VOD
Series
Tentpole
Ramadan
Live
Music
Series
Kids

Two ways in

Bring a strategy, not a bidder.

Demand · DSPs & buyers

Buy with a strategy

Hand us how you want to buy. It runs as a co-located bidder at the Gulf edge — no RTB stack, nothing times out, every decision visible.

Supply · publishers & SSPs

Sell with a tag

Point a tag and get curated demand, junk screened, paid for what actually delivered — at the full clearing price.

Under the hood

Serious infrastructure, quietly.

Edge auctions

Sub-5ms clearing at 330+ locations, in-region — no round-trip to Europe.

Spec-native

OpenRTB 2.5 / 2.6 / 3.0, VAST 4.0, VMAP, Native and Ads.cert — no rewrite to connect.

Glass-box

See exactly why every bid wins or loses — and tune it in place.

Fraud screened

Invalid traffic filtered before the bid, so spend reaches real impressions.

Non-custodial

Signed, auditable settlement — we never hold your money and take no spread.

Private deals

Curated PMPs, both sides vetted — the way MENA actually trades.

Questions

Straight answers.

Is this real, or a deck?
Real. Live edge auctions, OpenRTB and VAST compliant, with MENA supply connected today.
What supply is on it?
Premium MENA and GCC CTV and video — curated, and traded by invitation.
Do I need my own bidder?
No. Bring a strategy and we run it at the edge for you. Prefer your own bidder? Connect it — your choice.
Where does it clear, and how fast?
On edge nodes inside the region — no round-trip to Europe. Auctions clear in single-digit milliseconds.
Do you hold our money?
Never. YGGX is non-custodial: supply keeps the full clearing price, demand pays a transparent fee. No spread.
How is this different from a global SSP or DSP?
They route MENA through Europe and take a spread. We clear in-region, take no spread, and curate both sides.
How do I get in?
By invitation. Tell us who you are and what you trade, and we'll take it from there.

YGGX is invite only.

We curate both sides to keep supply premium and demand accountable.

MENA · GCC · CTV & video